Zaky — Privacy Policy

Last updated 2026-09-18 · بالعربية

Zaky is used by children, so the short version comes first.

We do not show advertising. We do not sell or share your child's data with anyone for their own purposes. There is no third-party analytics, tracking or advertising SDK in the app. We do not build a profile of your child, and nothing your child makes is used to train anybody's AI model.

A parent sets the account up, approves every friend, sees every photograph before another child does, and can export or erase everything at any time from inside the app.

1. Who we are

This service is operated by NexAI Solutions FZ LLC, Compass Building, Al Hulaila Industrial Zone-FZ, Ras Al Khaimah, United Arab Emirates. For anything in this policy, including a request to see or delete your family's data, write to samer@economies.com.

A parent or legal guardian holds the account. Children do not have their own accounts and cannot create one: a child's device joins a family that an adult has already set up.

2. What we collect

From the parent

When you sign in with Apple or Google we receive and store the stable user identifier those providers give us, and the email address and name they release to us. We never receive your Apple or Google password. We also store the parent PIN as a salted hash, and a record of each device signed in to the account.

About the child

The first name or nickname you enter, a chosen handle, the birth year (used to set age-appropriate defaults, not stored as a full date of birth), the avatar the child assembles from fixed choices, and a time zone.

What the child makes and does

What we deliberately do not collect

No location. No contacts. No advertising identifier. No device fingerprint. No browsing history. Photographs are re-encoded on upload so that EXIF metadata — including GPS coordinates and camera serial numbers — does not survive; we never store it. Voice and video calls between approved friends are end-to-end encrypted and are never recorded: the call record holds who called whom and for how long, and there is no field in it that could hold what was said.

3. Why we hold it

To run the service the parent asked for: to let Zaky answer a child's question, to let a parent read what was said and approve what is shared, to enforce the daily limits and bedtime a parent sets, to screen images before another child sees them, and to keep the account working across devices.

Our legal basis is the performance of the contract with the parent, and — for the screening described below — our legitimate interest and legal obligation in child safety. Where consent is the basis, the parent gives it during setup and can withdraw it by deleting the account.

4. Screening — and what a human may see

Every image a child uploads is checked before it can reach anyone: matched against hashes of known child sexual abuse material, checked by an automated vision model, and read for text. Short videos are additionally checked against a transcript of their audio.

Content the automated checks are unsure about is held and placed in the parent's review queue. It is not shown to any other child in the meantime. A confirmed hash match is escalated to our operators and may be reported to the relevant authorities; where that happens, the file is retained as evidence for as long as the report requires and not as part of the child's account.

5. Who else processes it

We use a small number of processors. They act on our instructions and may not use your family's data for their own purposes.

ProcessorWhat reaches themWhy
Google Cloud (Vertex AI) The text of a conversation with Zaky, and images sent for explanation or screening Generates Zaky's answers and runs the vision checks. Requests are served in Google's Middle East region (Dammam, me-central2).
Microsoft (PhotoDNA) A mathematical hash of each uploaded image — not the image Matching against known child sexual abuse material
ElevenLabs The text Zaky is about to say Turning it into speech. No recording of the child is sent.
Apple, Google The sign-in token we verify Confirming the parent is who they say they are
Expo (push notifications) A device push token and a short notice Telling a parent something is waiting for their approval

Where a processor is outside your country, the transfer is covered by that provider's standard contractual clauses and equivalent safeguards.

6. How long we keep it

Retention is short and depends on what the thing is. These periods are enforced by an automatic nightly sweep that deletes the actual bytes, not just the database row.

WhatKept for
A post shared with friends90 days, then it expires
A photo or video whose post was rejected, expired or deleted 7 more days, then destroyed
A photo or video the child never posted30 days
A photograph of a homework page30 days
A voice note30 days
A picture Zaky generated to explain something14–30 days
Blocked content held as evidence 7 days for a refusal; 90 days for a confirmed hash match, and never deleted while a report about it is open
Conversations with Zaky, the child's profile and progress While the account is open, so a parent can read back over it
The parent's account recordWhile the account is open

When a file is deleted we keep an audit stub — that something was screened, what the verdict was, and when — with the child's pixels and audio removed. We can show what we did without keeping the thing we did it to.

7. What a parent controls

You can also ask us to do any of these by writing to samer@economies.com. We answer within 30 days.

8. Security

Session tokens are stored hashed, so a stolen database backup does not hand anyone a live session. Voice notes are encrypted at rest; deleting one destroys both the audio and the key that would open it. Calls are end-to-end encrypted. Photographs are stripped of metadata on upload. Access to production data is limited to the people who need it to operate the service.

9. Your rights

Depending on where you live you have the right to access, correct, export, restrict or erase your family's data, and to object to processing. In Saudi Arabia these rights arise under the Personal Data Protection Law (PDPL); in the EEA and the UK under the GDPR; in the United States, this service is designed to meet COPPA, which is why an account can only be created by a verified adult and why a child cannot make their data public.

To exercise any of them, use the controls in the app or write to samer@economies.com. If you are not satisfied with our answer you may complain to your national data protection authority — in Saudi Arabia, the Saudi Data & AI Authority (SDAIA).

10. Changes

If we change this policy in a way that affects what we collect or who receives it, we will tell the parent in the app before the change takes effect, and the date at the top of this page will change.